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Marketing
When You Can’t Compete on Price, Compete on Belief
Competing on price is easy, but building loyalty through belief and focus creates lasting businesses.
You Can’t Always Win on Price, So Win on BeliefDiscounts are tempting.They’re simple. They’re meas…
Negotiation
Know Who You’re Negotiating With
Strong negotiations hinge less on numbers and more on understanding the person across the table.
How understanding people improves negotiation outcomesMost negotiations don’t fail because of bad math.…
Negotiation
Pick Your Fights in Business Leadership
Winning in business means choosing battles wisely, saving energy for decisions that truly matter most.
How smart leaders choose when to push backI used to think good leaders won arguments. Early in my…
Leadership
Stay Small Before You Scale
Stay small until you know what works, then scale deliberately to protect cash and sanity.Why Staying Small First Can Save Your Business The Temptation to Scale Too SoonI’ve watched more than a few fou…
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Leadership
Listen First, Then Swing in Business
The market rewards action, but action without attention is noise. Listen, then take your swing.Listen First, Then Swing Why This Isn’t Just About BaseballI saw a quote the other day—slightly mangled b…
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Leadership
Why Every Business Crisis Feels Less Scary Over Time
Each business crisis feels less frightening once you’ve lived through a few and learned their patterns.Why Each Crisis Gets Easier to Handle The first one shakes youI still remember my first real busi…
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Sales
The Power of Asking in Business
Ask for what you want. Most people will say no. A few will say yes.The Power of Asking, Even When You Expect No Why Asking Matters More Than You ThinkMost entrepreneurs fail quietly—not because their …
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I am a financial professional with +8 years of experience leading finance processes across diverse industries. I have a proven track record of successfully expanding the operations of foreign-owned startups to other countries. My expertise lies in building finance processes from scratch and developing robust budgetary and financial planning processes.
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